From the Skirts’ Bookshelf

Editorial commentary provided by Valerie Mercurio.

The Real Deal

The Real Deal is not a ‘how to’ about real estate, but rather a ‘how to’ about life.

Penned by two real estate pros who share a 20-year friendship – Martha Burgoon-Karelius and Bobbi MezgerThe Real Deal is chock full of great tips on how to live a rewarding life and be incredibly successful in real estate at the same time. One gets the feeling that these two ladies believe that settling for a life that’s simply ‘ok’ or ‘good enough’, is NOT enough. Don’t let that scare you. This book is about being passionate, not about being perfect.

The Real Deal is a quick, easy read with lots of wit and wisdom throughout. The advice found on these pages will not only help you improve your business, but help you improve your life as well. Martha and Bobbi discuss relevant topics such as how to have a successful career AND a family at the same time, how to be an interesting person, how to not lose sight of who you are, and how to be productive instead of just busy.

With over fifty combined years of workplace experience, Martha and Bobbi have successfully ‘walked the walk’ and now share their wealth of experience with other real estate professionals. You will find yourself nodding in agreement as you read the lessons – and yes, the laughs – shared in this book. While Martha and Bobbi may never say this is a book for women, by women. It is! And by the end of the book, it becomes obvious what makes both of these women great leaders – leaders at work, leaders in their community, and leaders around their kitchen tables.

There are more than 40 powerful tips and tricks in The Real Deal’s 180 pages. The lessons are short (only about 2-3 pages each), yet powerful.

  • Communication tips & the importance of good communication skills
  • The power of exercise
  • Having a ‘no excuses’ mindset
  • Why we have trouble delegating and how to do it well
  • The role emotion plays in our daily lives
  • What is burnout and how burnout differs from stress
  • How to manage and execute against your business goals
  • … and the list goes on and on.

    The lessons and tips shared in The Real Deal are not new. We’ve heard them before, but for one reason or another, we never put them all into practice. You could read dozens of books on salesmanship, self awareness, and motivation, but when you hear the suggestions and recommendations from these two women… women who have ‘been there/done that’, you can’t help but believe this is the real deal.

    Don’t simply take my word for it. Visit RealLessonsAndLaughs.com. Read a few chapters for *free*, and see for yourself why The Real Deal is a must read for all women in real estate. You’ll find yourself popping over to amazon.com to get yourself a copy of your very own.

    Past Book Club Selections:
    Our Power As Women by 
Helene Lerner-Robbins
    The Power of Small by Linda Kaplan Thaler and Robin Koval

    { 2 trackbacks }

    Celebrating The Real Deal | Skirts In Dirt
    September 28, 2009 at 5:07 am
    Skirt’s TGIF…October 2, 2009 | Skirts In Dirt
    October 2, 2009 at 4:20 am

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